header image
Give your business the edge it deserves

creative expertise technical services

Edge is a comprehensive resource of creative expertise and technical services. Our consultants are passionate about their creative discipline and have the knowledge, know-how and energy to support your business. We will help you advance your business as far as you want to go. We can help, whether through one to one advice, a multilayered approach to a complex problem, or through rich collaboration. Edge gives you access to advanced technology, creative method and a wealth of industry experience.

Edge. Fit for purpose. Fit for the future.

Give your business the edge it deserves

News

Best practises in cross-sectorial innovation

Check it out Edge and Edge Talents case studies in the CREA-Zone publication on cross-sectorial innovation at https://ucaedge.files.wordpress.com/2014/12/crea-zone-v3-4.pdf

Textile Revolution - The Crysalis Project

The Crysalis Project provides opportunities to combine textile knowledge and tradition with technology; collaboration with innovation and big names with textile start-ups. Most importantly, it unleashes the European textile community's creative genius; and you can play your part in it.

Eco Technology Show 2013 Brighton

Visitors to the Eco Technology Show in Brighton had the opportunity to know more about UCA's developments in innovation and design as the Research + Enterprise Department run a stand to present its various initiatives, including: Creative Challenge, Edge, Centre for Sustainable Design, Recreate and Crysalis. Also, visitors could find out more about UCA itself and its broad portfolio of courses.

Edge stand at Kent 2020 Vision LIVE Exhibition

Edge - creative expertise and technical services, in partnership with the Digital Media team, held two stands at the Kent 2020 Vision LIVE Exhibition which is the largest business-to-business event in the South East, bringing together over 300 exhibitors and 3,000 visitors at the Kent Event Centre at Detling, Maidstone, Kent last 25th April 2013.

Open Innovation experiment brought industry and students closer

COINED - Creative Open Innovation Network for Expertise in Design - was an experiment that tested an open innovation workflow that was designed to drive innovation in fashion textiles and product design.

COINED Transferability Workshop

EVENT - Easy IP fit for a digital age and open innovation, Tuesday 19 March 2013, 2:00 - 5:00pm, British Library IP Centre, 96 Euston Road, London, NW1 2DB

UCA and Brunel launch new design research COINED

The next Zandra Rhodes or Sir Jonathan Ive could benefit from a new research project by the University for the Creative Arts (UCA) and Brunel University.

Featured Consultant

Llewellyn Thomas

Award-winning Llewellyn is a design practitioner with over 30 years of expertise across a number of creative fields including design and branding conceptualisation and new techniques for theatrical and decorative art productions. He has created for over 30 household names across set design, branding and illustration: set design for Glyndebourne opera, English National Opera, Chichester Festival and West End theatres; branding for National Power; illustrations for the Post Office, Heinemann, Readers? Digest, Orion/Viking, Simon and Schuster, as well as freelance writing for national magazines such as Country Life. He is especially interested in and expert on new computer techniques in art production, for instance, working with Mercedes on its public art agenda. Llewellyn is also at the forefront of creative learning and training for the over 60s.

Best practises in cross-sectorial innovation

Check it out Edge and Edge Talents case studies in the CREA-Zone publication on cross-sectorial innovation at https://ucaedge.files.wordpress.com/2014/12/crea-zone-v3-4.pdf

Textile Revolution - The Crysalis Project

The Crysalis Project provides opportunities to combine textile knowledge and tradition with technology; collaboration with innovation and big names with textile start-ups. Most importantly, it unleashes the European textile community's creative genius; and you can play your part in it.

The Crysalis Project has an array of activites. Please find out more at www.crysalis-network.eu

Whether you're an academic, student, practitioner, manufacturer, professional, entrepreneur or all of these, you can reap the benefits of being part of a network of people in Europe interested in textile.

To be invited to the Crysalis events please join our Business Inventory database by completing the following questionnaire: http://www.smart-survey.co.uk/s/85256QSODR

Eco Technology Show 2013 Brighton

Visitors to the Eco Technology Show in Brighton had the opportunity to know more about UCA's developments in innovation and design as the Research + Enterprise Department run a stand to present its various initiatives, including: Creative Challenge, Edge, Centre for Sustainable Design, Recreate and Crysalis. Also, visitors could find out more about UCA itself and its broad portfolio of courses.

The Eco Technology Show took place in the Brighton Centre in the 14 and 15 June 2013. Business leaders who attended the event were able to source products and information from the building, construction, energy, waste management, design and transport industries from the 100 plus companies and organisations exhibiting at the event.

There was also a free seminar programme to get up to speed on key issues such as: low carbon transport; how to save business running costs and raise your profile though retrofit and renewables; the latest in legislation and tax incentives; and the role for SMEs in the Green Deal. UCA Research and Enterprise Department used this space to inform the public about the various initiatives showcased at its stand.

Edge stand at Kent 2020 Vision LIVE Exhibition

Edge - creative expertise and technical services, in partnership with the Digital Media team, held two stands at the Kent 2020 Vision LIVE Exhibition which is the largest business-to-business event in the South East, bringing together over 300 exhibitors and 3,000 visitors at the Kent Event Centre at Detling, Maidstone, Kent last 25th April 2013.

During the event a series of keynotes, seminars and workshops has been promoted covering key business challenges and opportunities. Its Exhibition space also attracted businesses actively seeking out new connections, new markets and new partners. The focus was in emerging technologies and high-value networking opportunities.

In this context edge presented its advanced technology, creative method and wealth of industry experience in two stands. One stand was located in the Innovation Zone and was focused in promoting the comprehensive resource of creative expertise and technical services under edge. The other stand was organized by the Digital Media team and was focused in demonstrating our cutting edge technology via a real time demonstration of 3D scanner where avatars from stand visitors and digital images of static objects were being produced.

See the video of the edge/ Digital Media 3D scanning experiment in the Kent 2020 Vision LIVE at http://www.lavenderbluemedia.com/featured/watch-kent-2020-live-video-highlights/

More information on edge creative expertise and technical services at www.ucaedge.com

Open Innovation experiment brought industry and students closer

COINED - Creative Open Innovation Network for Expertise in Design - was an experiment that tested an open innovation workflow that was designed to drive innovation in fashion textiles and product design.

At its centre, COINED was an online and offline network made up of students and academics of both universities as well as businesses in textile, fashion and product design. Driven by a lack of coherent structure in HE for open discovery and nurturing of IP, COINED’s aim was to enable creative arts/design researchers, students and industry partners to co-develop innovation assets.

The research objectives were to capture students’ ideas that were informed by industry interests, and, after shaping them to commercial standards through mentoring, to present online the Intellectual Property (IP) to invited industry, who had the opportunity, in collaboration with the student and either of the universities, take the idea forward to commercialisation.

COINED was an opportunity for industry to inform student/future designer thinking and to benefit from their creativity. It was a chance for students to showcase their ideas, be mentored and work to industry standards and for the academic staff to support their students’ entrepreneurial, processes and design skills.

At the heart of the COINED programme was a way of working that encompassed trust, openness, knowledge sharing and integrity through positive and productive relationships.

COINED was an experiment that tested:
- Industry segmentation to inform student work so that it was fit for purpose when presented to industry and to allow a greater understanding of factors that enable an increased adoption of university IP by industry.
- How far a greater awareness of commercial needs of industry progresses innovation outcomes for academics and students
- The effectiveness of systemised online and offline communication tools and behaviours, including how they enabled effective collaboration and how they effectively exposed university-generated IP.
- A mechanism for managing and furthering IP within a university that runs alongside ongoing teaching activity.
- The roles of Innovation Facilitator and Design Mentor and aimed to understand how these two roles impact on IP commercialisation outcomes.

The project was located at UCA Rochester within the innovative Digital Textile Printing Centre part of the Fashion Textile: Print course at UCA and at the School of Design at Brunel University. Aspects of the programme were managed by an Innovation Facilitator and a Design Mentor.

Uwe Derksen, Assistant Director Research + Enterprise and project leader, says: “This project is an exciting opportunity for the University for the Creative Arts and Brunel University London to demonstrate and showcase their respective creative design strengths and develop open innovation spaces for industry, academics and students to work together, in this case focusing on the fashion and textile industry”.

Sharon Baurley, Head of Design at Brunel University says: “This project is an exciting opportunity for the University for the Creative Arts and Brunel University”

Technology used

The technologies used by COINED had the purpose of facilitating the project activities and interactions, including: the collection of student IP data, soft mentoring in bringing students IP to industry standards, promotion to students and industry, presenting the student IP to industry in a high level standard and layout. The focus on choice of tools for the COINED test bed was user friendliness and universal access. In this context, the priority was to create a test bed using a set of everyday tools available to and used by students, academics and industry alike. These were felt to be more effective, acceptable because of their familiarity and helped to normalise the project around open innovation and ease of communication rather than a focus on IT for its own sake. This approach also included face-to-face interactions and additional traditional technology use (e-mail, Skype, telephone).

The COINED project built a streamlined test bed from a range of online tools that enabled:
- Communication to and from students.
- Communication to and from industry.
- Communication between academics and project staff.

The range of open software and available tools included use of:
- Survey monkey, an online survey tool that was used to gather information on industry broad interest.
- Gmail for communications to and from the COINED project to industry and to students as well as use of G Drive for shared project documentation.
- Jotform for students and industry to register interest as well as for industry to feedback about student ideas.
- Mailchimp emailshot software to showcase student ideas to industry.
- Wordpress as the back end for the project website and for the intra-academic blog.
- Edge Talents web portal embedded from process and learning from COINED.

COINED was project managed by Susiane Sampaio, Research + Enterprise Officer, under the edge creative expertise and technical services umbrella which is a bridge between Industry and the University for the Creative Arts that fosters knowledge transfer, collaboration and co-development. Some elements of the COINED open innovation experiment are being embedded in the edge current process. The highlight is the new edge talents web portal where selected student's profiles will be available for industry to search and registered industry partners will be able to access student's early stage designs and co-develop within an IP safe environment.

More information at http://ideasintoindustry.wordpress.com/about/more-about-ideas-into-industry/

COINED Transferability Workshop

EVENT - Easy IP fit for a digital age and open innovation, Tuesday 19 March 2013, 2:00 - 5:00pm, British Library IP Centre, 96 Euston Road, London, NW1 2DB

This event is open to all individuals and companies including designers; inventors; innovators; digital firms and micro-sized and SME firms from all sectors.

To book a place (free) go to http://www.creativebarcode.com/eventdetails?item=9

The event which is hosted and chaired by the British Library IP Centre will include a presentation from Creative Barcode’s CEO, Maxine Horn on trust and ethical based Intellectual Property fit for the digital age. It will highlight the services offered by Creative Barcode. Susiane Sampaio, Research and Enterprise Officer at the University for the Creative Arts will give a brief introduction to their annual Creative Challenge event and talk about the COINED project (Creative Open Innovation Network for Expertise in Design) through which design students’ early stage concepts are shared with industry in an IP safe environment, which provide industry the opportunity to help shape, assess and if appropriate ultimately enhance the exploitation of the IP behind the concepts they have an interest in via co-development with students and a Design Mentor. Editor of Blue Pencil and creative industries lawyer Julian Wilkins will be on hand to join the Q & A panel and deal with any technical legal questions.

This event is ideal for any individual or company who have concerns regarding the disclosure of their business propositions, creative and innovation concepts to any third party organizations’ in pursuit of its commercial exploitation. And for those seeking to address concerns regards their IP contained in works and product images displayed online, at exhibitions or in print. Students from each of the 5 UCA campuses are welcome.

Agenda

2–2.30pm Coffee and informal networking

2.30pm Welcome and introduction from Nigel Spencer, Manager British Library Business & IP Centre

2.45pm Say who are you and what do you do – 20 second pitch by each delegate, name, rank & interests (not mandatory if you’re shy).

3.00pm Presentation by Maxine Horn, CEO, Creative Barcode

3.40pm Presentation by Susiane Sampaio, R+E Officer, UCA, about Creative Challenge and the COINED project

3.50 pm Q & A panel with Julian Wilkins, Maxine Horn, UCA and Nigel Spencer

4.20pm Networking. Finish 5pm




The COINED project (Creative Open Innovation Network for Expertise in Design) is a JISC funded Open Innovation Project developed by the University for the Creative Arts, in partnership with the Brunel University. It focuses on expanding the boundaries of textiles, fashion and product design, driving breakthrough ideas that have real market potential. Design students’ early stage concepts are shared with industry who in turn, have the opportunity to help shape, assess and if appropriate ultimately enhance the exploitation of the IP behind the concepts they have an interest in.

More information at http://ideasintoindustry.wordpress.com/

UCA and Brunel launch new design research COINED

The next Zandra Rhodes or Sir Jonathan Ive could benefit from a new research project by the University for the Creative Arts (UCA) and Brunel University.
The Creative Open Innovation Network for Expertise in Design (COINED) aims to create and operate a new workflow for fashion and product designers which link academia and industry to produce new processes and ways of thinking.

The collaboration has been awarded £99,000 funding from the Joint Information Support Committee (JISC).

Uwe Derksen, Assistant Director of Research + Enterprise at UCA, said: "This project is a great opportunity for students and university researchers to engage with industry in the areas of textiles, fashion design and product design."

"We hope that documenting and evaluating workflow processes with established businesses will enhance the value of creative designs, produce faster routes to market, better quality products and promote greater innovation."

The project, which will be within UCA Rochester's School of Fashion and the School of Design at Brunel University, will focus on expanding the boundaries of user-centred design, sustainable production, micro-electronics, digital cutting and printing, electronic weaving and conductive inks.

Emphasis will be placed on the fostering of trust, openness and confidence by sharing knowledge and reflections, and the facilitation, capture and analysis of user feedback.

Sharon Baurley, Head of Design at Brunel University says: "COINED is an exciting opportunity for UCA and Brunel University London to explore commercial opportunities for research, as well as to test open innovation models for interdisciplinary design."

Uwe Derksen added: "Art and Design institutions have been identified as incubators of Britain's creativity and we hope that this project will showcase both universities' creative strengths and contribute to optimising innovation potential for industry, academics and students in the areas of fashion design and product design."

COINED will utilise UCA's consultancy service Edge, which provides businesses and organisations access to the University's creative experts and state-of-the-art facilities.

University for the Creative Arts (UCA)